HEINEKEN named as Official Beer Partner for Tottenham Hotspur’s new iconic stadium
This new partnership will see HEINEKEN supply a host of its much loved beer and cider products inside the Club’s world-class new stadium, which is set to open later this year, including Heineken®, Amstel, Strongbow and Old Mout Cider.
All products will be available in draft and bottle form throughout concourses and premium areas. Premium suite holders will also benefit from HEINEKEN’s innovative BLADE beer dispenser, allowing guests to pour their own beer in the comfort of their suites whenever they wish.
Fran Jones, Head of Partnerships, Tottenham Hotspur, said: “HEINEKEN has a rich association with sports and entertainment events across the world through its vast cider and beer offering, making them a leading player in their field. We look forward to welcoming HEINEKEN to our new home and this partnership will play an important role in our aim of delivering an unrivalled experience for all visitors to the venue.”
Chris Jowsey, sales director at HEINEKEN, said: “We have been so impressed with the Club’s vision for their new home and we are excited to play our part in giving fans an unparalleled experience in a world-class venue. It will be a home to generations of fans and we are proud that it will be our ciders and beers that they toast their new stadium with.”
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